Контекстолог

airSlate is a global SaaS technology company that develops no-code workflow automation, electronic signature, and document management solutions. Its products serve over hundreds of millions of users and more than one million customers worldwide, helping organizations of every size digitize processes, improve efficiency, and transform how they work.

• Launch, manage, and optimize PPC campaigns across paid acquisition channels with a focus on mobile performance marketing;
• Build and scale campaigns in Apple Search Ads, Google Ads, Microsoft Ads, UAC, and other relevant platforms;
• Monitor key performance metrics, including traffic, conversions, CAC/CPA, ROAS, and conversion volume;
• Generate and test hypotheses through A/B experiments across ads, creatives, keywords, targeting, campaign structures, and app store listings;
• Analyze campaign performance, traffic quality, conversion trends, and user behavior to identify areas for growth and optimization;
• Perform ASO activities, including app store listing updates, metadata optimization, ranking analysis, and A/B testing in App Store and Google Play;
• Collaborate with internal stakeholders, including Brand Managers, General Managers, Product, Content, and Development teams;
• Communicate with external partners such as Google, Apple, and Microsoft to improve campaign performance and explore growth opportunities;
• Build clear reporting and share actionable insights and recommendations with stakeholders.

• 3+ Years of hands-on experience managing and optimizing Google Ads campaigns;
• 1+ Year of experience with Apple Search Ads;
• Practical experience with Microsoft Ads / Bing Ads;
• Strong understanding of mobile acquisition, app performance marketing, and paid traffic optimization;
• Experience working with mobile analytics systems such as AppsFlyer, Firebase, or similar tools;
• Good understanding of measurement, attribution, conversion tracking, acquisition funnels, and performance metrics;
• Experience managing monthly ad budgets of $100K+;
• Strong analytical mindset and ability to make data-driven decisions;
• Experience running A/B tests and interpreting results in the context of business goals;
• Ability to communicate campaign insights, risks, and recommendations to stakeholders;
• English level B2+ for collaboration, meetings, and reporting;
• Ownership mindset, attention to detail, and ability to adapt to changing priorities;
• Nice to have: experience in SaaS, subscription products, or app performance marketing, experience with ASO and app store optimization, experience working closely with Product, Brand, or General Management teams, experience building or scaling a new paid acquisition channel.

• Competitive compensation and stock options;
• Performance-based bonus system;
• Professional growth and learning through courses, conferences, and access to learning resources;
• Comprehensive health coverage, wellness programmes, and fitness options;
• Quarterly company-wide Mental Health Days;
• Family-friendly culture with flexibility for parents and pet-friendly approach;
• Support for charitable initiatives through the airSlate Care programme.