growth marketing manager

The company is an international full-service media buying and advertising organization that develops its own ad products. It operates globally, leveraging expertise in digital marketing, affiliate networks, mobile applications, and performance-driven environments.

• Lead cross-functional growth initiatives across paid acquisition, creative, product, and analytics;
• Design and run go-to-market strategies, including ICPs, offers, messaging, funnels, paywalls, email flows, and onboarding;
• Work with UA teams on media plans, testing roadmaps, and performance targets such as CAC, ROAS, payback, and LTV;
• Partner with Creative teams to generate, test, and systematize winning angles, scripts, concepts, and ad ideas;
• Optimize web and app funnels to improve conversion, monetization, and revenue predictability;
• Partner with Tech and Data teams to improve tracking, dashboards, automation rules, budget shifts, and experiment templates;
• Analyze performance data and translate it into clear growth priorities;
• Identify what should be scaled, paused, killed, or tested next;
• Build and improve repeatable growth processes for future app launches;
• Keep UA, Creative, Product, Tech, and Data teams aligned around shared goals;
• Drive fast learning loops in a test-and-learn environment.

• 3+ Years of experience in performance marketing, growth marketing, or PMM for mobile apps, subscription products, or W2W / W2A funnels;
• Strong experience with creative strategy and funnel optimization for web and/or app products;
• Solid understanding of mobile growth metrics: CAC, ROAS, LTV, cohort tables, payback, conversion rates, and retention;
• Ability to read data, identify patterns, and make business decisions based on numbers;
• Experience designing and testing offers, messaging, funnels, paywalls, onboarding, and email flows;
• Strong understanding of paid acquisition, creative testing, and performance marketing logic;
• Experience working closely with UA, Creative, Product, Tech, and Data teams;
• Ability to manage growth initiatives from strategy to execution;
• Strong communication and project management skills;
• Comfortable working in fast-moving, test-and-learn environments;
• Proactive, structured, and business-oriented mindset;
• English B2.

• 28 Working days of vacation;
• Additional paid leave for family events;
• 10 Days of sick leave with a medical certificate plus 3 sick days without it;
• Access to internal learning programs and courses;
• Top-tier equipment and fully paid tools;
• Participation in professional conferences covered by the company.